Bing UET Conversion Tracking

Bing UET Conversion Tracking lets you install the Microsoft Advertising Universal Event Tracking (UET) pixel on your Shopify store — no theme editing, no coding, no developer needed. Simply install the app, enter your UET Tag ID from Microsoft Advertising, and the pixel starts tracking page views, product views, add-to-cart, checkout starts, and purchases. All events are sent directly from your storefront to Microsoft Advertising.